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Second Conversation

Many parents never received sex education themselves, so they don’t know how to start the conversation with their children. Second Conversation connects school and home through teacher tools, weekly conversation prompts and hands-on campus sessions.

Role
Researcher & Service Designer
Type
Service + AI teacher platform
Methods
Survey (236), co-design, ecosystem maps, blueprint
Timeline
Mar 2025 – Jan 2026
Problem

Parents want to help but don’t know how

In China, people born in the 1970s and 80s grew up with almost no formal sex education. Now they are the parents.

>90%of parents born in the ’70s–’80s had little or no school-based sex education
30–40%have ever started a sexual health conversation with their child
~60%don’t know how to talk about these topics

The barrier isn’t unwillingness. Parents lack confidence, vocabulary and a sense of when to bring it up. Teachers face the same limits and have unclear responsibilities.

Research

Teachers turned out to coordinate the whole system

I surveyed 236 people and mapped the ecosystem around parents, children and educators. Teachers connect school policy, classroom learning and what happens at home, and they carry a heavy cognitive and emotional load doing it.

This shaped the main service decision: one platform with portals for teachers, parents and students, with the teacher portal as the control center.

Ecosystem map with survey findings
Co-design

Designed with the people who would use it

I ran three focus groups with seven co-designers: two parents, three children and two experts. Participants shared personal stories, mapped who influences parents, and imagined “A Day in 2029” with better support.

Normalization comes first

Shame and silence must be reduced before any tool can help.

Teachers need structure

Ready-made curriculum support lowers their load.

AI assists, people decide

On sensitive topics, AI should support planning, never make the final call.

Co-design workshop process
Solution

A continuous loop between school and home

Digital

Teacher portal

An AI activity planner for building lessons, a one-click way to send lesson plans to parents, and a forum for teachers to share classroom challenges.

At home

Cue–action workbook

Weekly “if–then” prompts and dinner-table scenarios that make conversations part of everyday life.

On campus

Family walkthroughs

Hands-on practice: a privacy booth for asking for help, a mock pharmacy for reading labels, and role-play for saying no.

Teacher journey map and service blueprint
Teacher journey map and service blueprint.
Teacher portal screens
Offline program and workbook
Reflection

What I learned

7 of 7co-design participants rated the service blueprint and prototype as meeting their needs

Fragmented support makes people hesitate, and the conversations stop. Concrete tools such as cue–action prompts and shared lesson plans turn a vague responsibility into clear next steps. Trust depends on human judgment, repeated practice, and school and home staying in sync.

Next: pilot the service with one school for a full academic year to measure adoption, teacher workload and parent engagement, then adapt the content to each age group.